Mgr. Anna Shavit, Ph.D.

Monographs

Chapters in monographs

• Matušková, A. (2012). Politický marketing: kořeny disciplíny. Teorie a metody politického marketingu (pp. 9-27). Centrum pro studium demokracie a kultury.
• Shavit, A., & Konrádová, M. (2021). Government Communication in Kafka COVID Time. In P. Harris, A. Bitonti, C. Fleisher, & A. Skorkjær Binderkrantz (Eds.), The Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs (pp. nestránkováno). Palgrave Macmillan.
• Shavit, A., Rosenfeldová, J., & Pečenková, M. (2019). National reports: Czech Republic. In E. Novelli, & B. Johansson (Eds.), 2019 European Elections campaign (pp. 77-83). European Parliament.
• Jirák, J., & Shavit, A. (2017). The Role of Political Advertising in the Czech Republic. In C. Holtz-Bacha, & M. Just (Eds.), Routledge Handbook of Political Advertising (pp. 113-122). Routledge.
• Gregor, M., & Matušková, A. (2014). The presidential election in the Czech Republic : a case study of Karel Schwarzenberg's campaign strategy. In J. Lees-Marshment (Ed.), Political Marketing : Principles and Applications (pp. 191-193). Routledge.
• Soukeník, Š., Gregor, M., & Matušková, A. (2017). Lobbying in the Czech Republic - lack of regulations, professionalism and understanding of the discipline. In A. Bittonti, & P. Harris (Eds.), Lobbying in Europe : Public Affairs and the Lobbying Industry in 28 EU Countries (pp. 103-111). Palgrave Macmillan.

Articles

• Kasl Kollmannová, D., & Matušková, A. (2013). Public Affairs v České republice: Současný stav oboru. Politologický časopis, 20(4), 469-482.
• Kasl Kollmannová, D., & Matušková, A. (2014). Public affairs in the Czech Republic: an exploratory study of the current situation. Journal of Public Affairs, 14(1), 54-66.
• Gregor, M., & Matušková, A. (2014). Electoral Campaigns and Marketing Strategy : The Case Study of the Karel Schwarzenberg Campaign. Czech Journal of Social Sciences, Business and Economics, 3(4), 24-30.
• Ihlen, Ø., Valentini, C., Davidson, S., & Shavit, A. (2020). Lobbying, the public interest, and democracy: Communication perspectives. Journal of Public Affairs, 20(2), 1-5. UT-WOS link

Contributions in the conference proceedings

• Matušková, A., & Koudelková, P. (2015). Přibližování politiky a business sféry: podobnosti, příležitosti a etické problémy (explorativní studie). In H. Hrehová, & P. Rusnák (Eds.), Acta Moralia Tyrnaviensia V : Socálne idey a spravodlivosť (pp. 190-200). Filozofická fakulta Trnavskej univerzity v Trnave.

Campaigns and Propaganda, Theory of Electoral Campaign, Practices of Electoral Campaign, Government and Institutional Communication, Political Marketing

Political Leadership and Electoral Campaigning Analysis of Electoral Campaign - Selected Case Study The Influence of Political Marketing in Electoral Campaigning

Political Marketing, Political Parties, Government Communications, Electoral Campaigns, Strategic Communications