Mgr. Tereza Ježková, Ph.D.
Mgr. Tereza Ježková, Ph.D.
Posts:
- Department of Marketing Communication and Public Relations
E-mail: tereza.jezkova@fsv.cuni.cz
Telephone: +420 222 112 183 , +420 728 301 377
Rooms: No. H107, Smetanovo nabrezi 6
ORCID ID: 0000-0001-6031-6726
Rok vydání
Monographs
Chapters in monographs
Articles
- Ježková, T. (2018). Jak se četly noviny: vývoj čtenářského portrétu v českém výtvarném umění. Mediální studia [online], 2018(1), 66-85.
Contributions in the conference proceedings
- Ježková, T., & Klabíková Rábová, T. (2021). New in Covid: Variations of Newness in Media Reception of Czech Cultural Events. In Ľ. Čábyová, Z. Bezáková, & A. Madleňák (Eds.), Marketing Identity: New changes, new challenges (pp. 269-276). Faculty of Mass Media Communication. University of SS. Cyril and Methodius in Trnava.
JKB126 Art Marketing; JKB143 Art Marketing II; JKB018 Creative Thinking; JKB014 Digital Communication; JKB109 Project of IKSŽ - Media and marketing practise I; JKB162 Project of IKSŽ - Media and marketing practise II
Marketing, marketing communication and PR in a cultural institution
Operational Programme Research, Development and Education. Communication Research of the Ministry of Education, Youth and Sports in Relation to Different Groups of Stakeholders. 2020-2022 Security Research Programme of the Czech Republic in the years 2015-2022. State's Strategic Crisis Communication Readiness: Lessons Learned from COVID-19. 2021–2022
Marketing and PR in arts and culture, relationship between media history and art history, visual culture
